Strategic marketing solutions
Discover our comprehensive marketing service designed to enhance the reach and impact of your brand.
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De Hassell Inclusion Way™
The Hassell Inclusion Way™ is a comprehensive approach that helps organizations achieve digital accessibility and inclusion. It consists of five key pillars:
- Increasing Awareness: Enhance understanding and engagement within the organization
- Integrating Strategy: Anchor accessibility in the core strategies of the company.
- Facilitating Processes: Develop processes that ensure accessibility is continuously pursued.
- Measuring Effects: Track progress and evaluate the impact of accessibility initiatives.
- Continuously Evolve: Adapt and improve based on feedback and technological advancements.
Digital consulting expertise
Our seasoned consultants provide tailored guidance, utilizing their in-depth industry knowledge to analyze your current strategies, identify opportunities, and formulate data-driven recommendations..
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Ready to embark on a journey of digital transformation?
Let's turn your vision into reality. Contact us today to help your brand on the path to digital excellence together..
Jonathan Hassell
Founder and CEO
Jonathan is one of the world’s leading thought leaders in digital usability and accessibility. He has over 20 years of experience identifying new directions and challenges in digital accessibility, finding best practice processes and technology solutions, setting international standards, and presenting best practices to conference audiences around the world. He presented the International Accessibility Standard ISO 30071-1 in 2019, which is based on the British Accessibility Standards BS 8878 he led in 2010.
Graham Armfield
Accessibility Advisor
Graham has over 10 years of experience in accessibility and is an experienced web developer and trainer for developers in web and mobile accessibility. With a background in development in both large and small organizations, he enhances developers' skills through our developer training, provides embedded accessibility support to help teams prevent and resolve accessibility issues, and conducts demonstrations of accessibility tools and assistive technologies to empower everyone to understand the user experiences of people with disabilities when using websites and mobile apps..
Yacoob Woozeer
Accessibility Advisor
Yacoob has over 15 years of experience in improving inclusion in government and corporate environments. With his master's degree in digital inclusion as a foundation, he is passionate about everything that is inclusive and accessible, with a specific interest in education and customer journeys. He enjoys bringing people together to collaborate on balancing business and customer needs to ensure a practical, impactful, and efficient way forward, particularly through Live and Snapshot audits and PDF training..
Peter Bricknell
Chief Product Officer
Peter is a Chartered Engineer with nearly 30 years of experience in delivering business and technological changes. He has developed his core skills at companies such as Price Waterhouse, Andersen, Deloitte, and Hitachi, and has worked with companies of all sizes, from one-person startups to multinationals. He has delivered work in the UK, Europe, South Africa, and the US.
He leads our ISO 30071-1 Maturity Practice and helps clients understand their current digital accessibility maturity and implement a program to build the accessibility capacity that helps the organization achieve its goals.
Rob Wemyss , CFO
Technical Client Manager
Rob has over 10 years of experience in accessibility, having worked in the retail and financial sectors as a strategic leader and accessibility specialist. He has experience in designing, building, testing, managing, and launching accessible digital products and services, from simple websites to applications costing millions of pounds..
Usman Afzal
Accessibility Advisor
Usman is a very experienced front-end developer and accessibility specialist.
His background is in the strategic development of component libraries and complete websites, for companies including LoveFilm, Pearson Education, Corbis Images, Action on Hearing Loss, BCSG, and Living Group.
Since 2008, he has brought accessibility as a value and skill into his own development and that of his teams. For the British Parliament, he led, managed, and guided a team of engineers in a multidisciplinary environment with the goal of delivering their accessible, semantic, responsive, data-driven website. He has done the same for Publicis Sapient & Snook..